Behind every great business is a great assistant
Our Story
When Jonathan started his first business, he was doing everything himself. He was working 90+ hours a week, wearing far too many hats and had very little time left for anything else.
Being a self-funded startup, he didn’t want to commit to hiring a full time employed assistant, but he understood that in order to grow his business, he couldn’t do it alone. He also realised that there were things that were beyond his own areas of expertise that required the experience of others.
Not only was he doing everything himself, he also experienced first-hand the struggle of trying to build a business as a dyslexic.
When Bethan came on board she picked up everything Jonathan couldn’t do. Although his partner rather than his assistant, Jonathan experienced first-hand the value of having an extra pair of hands to manage the things he didn’t have the time and skills for.
After trying to juggle work with a growing family, the couple identified a need for work that is fulfilling and rewarding, yet flexible enough to create a better work-life balance.
Jonathan had initially formed the business in 2015 offering design and marketing services as well as support with tech tasks. Bethan joined the business in late 2015, bringing her administrative, PA and property experience.
Realising that all these things (and more) could be done virtually, they combined their experience and rebranded to The Virtual Assistant Company to provide fundamental help for businesses and busy entrepreneurs, whilst offering a flexible and rewarding way of working.
Why we think Virtual working is a Better way of working
Outsourcing offers a flexible working approach for both you and your assistant. For you, the business owner, working with a Virtual Assistant gives you the necessary experience and reliability you need without the commitment and costs of hiring an in-house employee.
For the assistant, home working offers flexibility, a better work-life balance, and removes time and money spent on commuting (not to mention the reduced carbon emissions).
Better Performance
With an extra pair of hands and another set of skills and experience, your business can perform better.
Happy Working
Home working offers flexibility and a better work-life balance for your assistant. Happy working, happy client.
Rewarding Work
The role of a Virtual Assistant is an incredibly rewarding one. We love what we do, and it shows in our work.
No Commuting
No commuting means reduced carbon emissions and a lower carbon footprint. There is also no daily commute!
Flexible
Virtual working offers a flexible way of working for both you and your assistant. The flexibility goes both ways.
Affordable
You can have us on hand as and when you need us. Some weeks you might need more support, others less.
Our Promises To You
Honestly
We’re transparent with our clients. We’re here to support businesses, and we don’t charge more than we need to.
Happiness
We believe that when we work happily, it is reflected in the work we do. When we are happy, our clients are too.
High Standards
We go the extra mile for our clients. With a work ethic like no other, we solve problems and find solutions.
Proactive
We make things happen. We’re proactive, we’re productive. We’ll get the job done and help drive your business forward.
To empower businesses with the support they need to grow, thrive, and succeed.
Jonathan
Co-Founder & Director
Bethan
Co-Founder & Director
Joanne
Property Specialist
Kelly
Virtual Assistant
Kerry
Virtual Assistant
Fiona
Web Designer
Emma
Copywriter
Lisa
Virtual Assistant
Helen
Virtual Assistant
Paula
Virtual Assistant
Rebecca
Property Assistant
Milly
Property Assistant
Corrin
Virtual Assistant
Andrea
Virtual Assistant
Joanne
Social Media Manager
Our Core Values
We know that people do their best work when they feel valued, respected, and in control of their time. By championing remote work and work-life balance, we create an environment where Virtual Assistants thrive — and clients benefit from happier, more motivated support.
We believe that flexibility creates freedom. Virtual working allows both clients and VAs to create work patterns that support their lives — not the other way around. This approach encourages balance, reduces burnout, and helps everyone do their best work, when it works best for them.
We exist to support and empower VAs to build sustainable, thriving businesses. Through mentorship, training, and flexible work, we offer more than tasks — we offer growth and purpose.
We believe in the power of connection. Collaboration is at the heart of everything we do — it’s what allows us to match the right VAs with the right clients, build meaningful working relationships, and foster long-term success for everyone involved.
We are raising the standard in an industry that often lacks structure. By leading with integrity, clarity, and professionalism, we create a better experience for our clients and a more fulfilling career path for our VAs.
When business owners outsource to a VA, they’re not just getting support — they’re gaining a professional partner. With the right match, businesses get to perform better, grow faster, and reclaim their time, all while only paying for what they need.
How We're Different
We understand what it takes to run and grow a business, and we are as invested in our client’s businesses as we are our own. Getting things just right for your business is crucial. We understand that, without you, we wouldn’t be doing what we do, so we seek client relationships that mutually benefit both you and us.
We’re in business because we believe in doing the right thing, at the right price, with the right attitude. Our directors enjoy a hands-on approach with the team and our clients, which helps to deliver a high-quality and personable service. In addition, we are competitively priced, enabling businesses to enjoy the benefits of outsourcing at affordable rates.
We all share the same what and how, but what makes us different is our why and our who.
Find Your Next Superstar Virtual Assistant
You’re not the only one who has to do your job. If you want to drive your business forward, it’s time to work smarter, not harder.