UPDATED: Banned Hashtags 2021: A List Of Banned Hashtags

Hashtags, when used correctly, can expand your reach on Instagram. But it’s important to avoid using any hashtags that have been flagged (i.e. banned) by Instagram! We advise our clients to take caution when it comes to using hashtags, in terms of how they are using them, how many they are using, and especially which […]

How To Get Featured On The Instagram Explore Page

Are you wondering how to get featured on the Instagram Explore page? Following the recent Instagram updates and the changes to its algorithm, discovery is now at an all-time high! Previously, Instagram users would only be able to discover content that had been tagged with the keyword they were searching for, or that had the […]

Instagram Adds Keyword Search in Addition to Profiles and Tags

How does Instagram SEO work? Let’s take a look at what the recent Instagram updates really mean. You might have seen a lot of hype about Instagram keywords, using alt text and Instagram’s improved SEO features. Let’s take a look at what all of this really means… PROFILE NAME This has been searchable for a […]

IGTV or Instagram Reels: What’s The Difference?

When it comes to Instagram marketing, there’s a lot of choice. And for those who are relatively new to social media and the ever-evolving Instagram platform, it can often get quite confusing! You might have noticed the rise of video-centric features across social media platforms, and Instagram has certainly been working on these features. Let’s […]

How To Calculate Follower Growth Rate

When it comes to social media, follower count is not everything, and there is much more to be considered (such as engagement, post saves, reach – the list goes on!). However, percentages can be a good way to calculate growth instead of just focusing on the raw numbers. So, if you’re wondering, here’s how to […]

Benefits of Outsourcing

Business process outsourcing (BPO) has been common business practice for decades, but it’s become increasingly popular in recent years. If you’re new to the concept of outsourcing, it’s a practice in which a business outsources tasks to third party resources, such as virtual assistants. There are many benefits to outsourcing. Here we summarise the key […]

MTM Awards 2019: Finalists & Winners

Happy New Year everyone! We hope you all had a great festive period and are having a great start to 2020. We’re feeling refreshed after a few days off for the holidays, but now we’re back to business and wanted to provide a company update following the MTM Awards 2019, which was held at the […]